OUR BUSINESSES

OUR BUSINESSES

Eight focused business units, one platform.

businesses

Brand distribution, mono-brand and multi-brand.

Dermalogica

20 stand-alone stores and an omnichannel presence, with CAGR growth in excess of 10% p.a. and market-leading professional education.

Chanel Fragrance & Beauty

Distributing Chanel fragrance, cosmetics and skincare in South Africa in an independent subsidiary partnership.

Prestige Cosmetics Group

Founded 1971. South Africa’s leading distributor of fine fragrance, cosmetics and specialised skincare — 23 brands, 13k SKUs, 11.1% CAGR since 2010.

Pulse Beauty

Brand animation and channel partnerships that drive growth for our principals across the region.

Retail, travel retail and services.

ARC Stores

Launched 2021. Redefining beauty retail with 120+ brands including Chanel, Dior, Huda Beauty and NARS across 12 freestanding stores.

Big Five Duty Free

Travel retail concession across all major South African airports, in partnership with Heinemann.

The Fragrance Lounge

Opened airside at O.R. Tambo in January 2025, with ambitions to expand across Sub-Saharan Africa.

Prestige Distribution Services

Established 2020. Bespoke distribution services for distributors, retailers and subsidiaries across Southern Africa.

Department Stores

E-Commerce

Stand-Alone Flagship Stores

Multi-Brand Stores

Salons & Spas

Travel Retail

Drug Stores

Large Independents / Pharmacy

Pure Players

DERMALOGICA

PROFESSIONAL-GRADE SKIN CARE SINCE 1986
Dermalogica was founded by a skin therapist, so we know how to create custom skin care solutions that work – not just today, but for life. We offer professional-grade skin care education, products, and services to skin therapists and customers alike.

Our product line grew out of a desire to provide skin therapists with best-in-class skin care products and education. We provide skills-based training for a global community of skin therapists who have one common goal: to ensure healthy skin for all. Dermalogica is the number one choice of skin care professionals worldwide.

CHANEL

CHANEL is an iconic name in the world of luxury. 
‘Fashion passes, style remains’. This simple statement captures the essence of Gabrielle Chanel’s revolutionary contribution to culture. Much like the elegant, iconic fashion she began designing almost a century ago, CHANEL fragrances and beauty essentials are exceptional and timeless.

From the legendary fragrance N°5 to the most effortlessly wearable foundations, CHANEL continues to set the standard for luxury and elegance. CHANEL fragrances, cosmetics and skincare are distributed in South Africa by an independent subsidiary of CAVI Brands.

PRESTIGE COSMETICS GROUP

The Prestige Cosmetics Group is the leading distributor of prestige fragrances, cosmetics and specialised skin care in South Africa.

Founded in March 1971, The Prestige Cosmetics Group (PCG) is a leading distributor of fine fragrances, cosmetics and specialised skincare in South Africa.

Today we operate with the philosophy of enhancing the existing capability of every stakeholder, including partnerships with global brand owners, employees and suppliers, so that together we can become the best versions of ourselves. We work alongside our Brand Principals and Retail Partners to deliver above market growth.

PRESTIGE DISTRIBUTION SERVICES

With its beginnings in 1971, PDS is now a preferred distribution partner to the premium cosmetic industry. Since 1971 we have imported and distributed premium cosmetics brands in Southern Africa. More recently, our distribution network has expanded into the rest of Africa. Having identified the opportunity we are now strategically positioned as a bespoke distribution service partner with an offering that is unique to the premium cosmetics industry.

We have evolved from an internal distribution arm to a specialised standalone distribution services company that contracts to external customers – proudly servicing Distributors, Retailers and Subsidiaries within Southern Africa. This led to the creation of Prestige Distribution Services (PDS) in 2020.

PULSE BEAUTY GROUP

Pulse Beauty Group has been established to bring South African consumers innovative, accessible, and aspirational “masstige” beauty brands that inspire confidence, celebrate individuality, and reflect the best of global trends. 

 Through strategic partnerships, effective retail execution, and deep insight into local consumer needs, we focus on building strong brand equity, driving optimised distribution, and delivering sustainable market share growth with integrity, efficiency, and cultural relevance.

ARC

Founded in 2020, ARC embodies a rebellious spirit, believing the world is more beautiful when we embrace uniqueness and celebrate individuality. As South Africa’s first beauty destination, ARC offers a unique world of discovery featuring beloved local and international brands across skincare, makeup, fragrance, body care, men’s grooming, and accessories.

With a growing network of brick-and-mortar stores and the largest luxury eCommerce site in Southern Africa, ARC excels in omni-channel retailing and enjoys exclusive D2R partnerships.

THE FRAGRANCE LOUNGE

The Fragrance Lounge is a curated luxury fragrance destination located in the international departures terminal at OR Tambo International Airport, situated below the Business Lounge in the duty-free section. Opened in 2025, the boutique offers an expertly curated selection of high-end and niche fragrances from the world’s most iconic brands.

Designed for the discerning traveller who appreciates the finer things.
Whether you’re indulging yourself or searching for the perfect gift, The Fragrance Lounge transforms a moment in transit into a truly luxurious experience. Because every great journey deserves a signature scent.

BIG FIVE DUTY FREE

Big Five Duty Free is one of Africa’s leading travel retail destinations, bringing the best local and international products to travellers across South Africa’s major international airports. With stores in both international departures and arrivals terminals at OR Tambo International (Johannesburg), Cape Town International, King Shaka International (Durban) and Lanseria International Airport, Big Five offers a world-class shopping experience for every type of traveller.

From premium fragrances, cosmetics and skincare to liquor, confectionery, accessories, watches and jewellery. Big Five curates an extensive range of products under one roof, with knowledgeable, multilingual staff on hand to make every visit seamless and enjoyable. Big Five Duty Free turns time in transit into something worth looking forward to.

DISTRIBUTION

We place brands with the retail partners best suited to them — from prestige department stores and independent pharmacies through to pure-play digital retailers — backed by our own e-commerce operation.

OWN RETAIL PLATFORMS

Where it strengthens a brand’s positioning, we operate the retail experience directly — through our own multi-brand store, standalone fragrance stores, and travel retail presence.

01
Free-Standing Retail Development

Localised, dynamic freestanding store formats designed around each brand’s identity and its local market.

02
E-Commerce Site Operation

Running e-commerce as a core channel, not an add-on — built for a growing luxury digital shopper.

03
Innovation Through Apps

Digital products that bring brands closer to consumers, from discovery through to loyalty.

04
Industry-Wide Logistics & Back Office Services

Extending our operational backbone as a service to the wider beauty industry, not just our own brands.

05
Customer Data & Loyalty Management

Building a single view of the customer across our platform to power sharper, more personal brand engagement.

06
Deep Loyalty Card Partnerships

Strategic partnerships with leading loyalty programmes to extend reach and reward across our brand portfolio.

07
True Brand Launch Positioning in Sub-Saharan Africa

A repeatable model for bringing new global brands to market across the region — not just South Africa.

Seven ways we’re growing beyond distribution.

Free-Standing Retail Development

Localised, dynamic freestanding store formats designed around each brand’s identity and its local market.

E-Commerce Site Operation

Running e-commerce as a core channel, not an add-on — built for a growing luxury digital shopper.

Innovation Through Apps

Digital products that bring brands closer to consumers, from discovery through to loyalty.

Industry-Wide Logistics & Back Office Services

Extending our operational backbone as a service to the wider beauty industry, not just our own brands.

Customer Data & Loyalty Management

Building a single view of the customer across our platform to power sharper, more personal brand engagement.

Deep Loyalty Card Partnerships

Strategic partnerships with leading loyalty programmes to extend reach and reward across our brand portfolio.

True Brand Launch Positioning in Sub-Saharan Africa

A repeatable model for bringing new global brands to market across the region — not just South Africa.

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